by Kyle Burbank on The Creative Penn:
While online marketing is the international indie author’s friend, it’s hard to stand out in a sea of thumbnails. Attending events in person can help you connect with other authors and sell some books in the process.
In today’s article, Kyle Burbank explains how he has used events to sell more books.
Everyone knows that, over the past several years, there’s been a major shift in the publishing industry that’s taken us from print to digital. As a result, today there’s something quite quaint about not only having a physical copy of your book but also going so far as to sell it to people in person.
In addition to the small signings, self-published authors may be able to arrange at local bookstores, another venue for mingling among the people and spreading the word about your book is at the numerous conventions, expos, trade shows…
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